Venter, D. J. L., University of Port Elizabeth, South Africa
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Vol 19, No 3 (1993) - Original Research
Measuring consumer awareness in a developing country
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Vol 20, No 2 (1994) - Original Research
The dimensions of employee commitment: a South African confirmatory factor analysis
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Vol 21, No 1 (1995) - Original Research
Measuring consumer awareness in Zimbabwe
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Vol 22, No 2 (1996) - Original Research
A comparative analysis of consumer awareness in South Africa during 1992 and 1994: Implications for the reconstruction and development programme (r.d.p.)
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Vol 24, No 1 (1998) - Original Research
Measuring consumer awareness in the Eastern Cape
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Vol 25, No 1 (1999) - Original Research
The influence of nostalgia on consumer preference
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Vol 26, No 2 (2000) - Original Research
The relationship between nostalgia and consumer preference: Replication and extension
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