The coaching experience as identity work: Reflective metaphors

Abstract

Orientation: Coaching facilitates identity work, and metaphors are often used in coaching to make sense of the self.

Research purpose: To explore coaching clients’ coaching experience as expressed through metaphors, from an identity work perspective.

Motivation for the study: The use of metaphor in coaching has not been realised, and coaching as a vehicle for identity work is underexplored.

Research approach/design and method: A hermeneutic phenomenological methodology and qualitative design directed the study. Face-to-face, semi-structured interviews were conducted with seven clients who had participated in a coaching programme. Reflective metaphors from the interviews constituted the data set, which was analysed through hermeneutic phenomenological analysis.

Main findings: Guided by identity theory, four themes were co-constructed from the data, which describe how coaching develops a self-processing competence reflected in these iterative cycles: (1) self-exploration and self-reflection; (2) self-awareness and self-insight; (3) self-acceptance and self-determination; and (4) self-actualisation and self-transcendence. These cycles of identity work align with transactional and transformational identity work to enable construction of an independent and interdependent self.

Practical/managerial implications: The findings highlight the value of metaphors as a self-reflective sensemaking tool. Coaching is aligned with integrated transactional and transformational identity work, which can be used to assess the transformational value of coaching as a process.

Contribution/value-add: The study describes the personal transformational value of coaching through metaphors, and it establishes identity work as a key process outcome of successful coaching. The findings offer a novel conceptualisation of transactional and transformational identity work as a process perspective to effective coaching.